If you’re reading this, it’s clear that you want to increase your Shopify store’s revenue. But hold on! Do you want only an increase in revenue, or have you thought of other fundamental factors too? Well, what are those and why should you care? This might very well be your thought now. Don’t worry, you’re on the right track, let’s read further.
Increasing your Shopify store’s revenue can be achieved by many agencies out there, but if the fundamental pillars are not strong enough, either you’ll end up relying indefinitely on those Shopify developers, or worse, see your existing store crumble.
There are plenty of self-proclaimed “Best Shopify Developers”, who are aware of nothing more than the surface-level information. The fact is, you’re not an expert yourself, so it’s hard to catch them before things go wrong. The same applies if you try to DIY, it’s the same as praying for rain, instead of using a forecast and analysing data to make an accurate prediction.
Here’s what you need to future-proof your store from every perspective.
Addressing the Hidden Secrets a Shopify Developer Would Not Reveal
Addressing Humans + Crawl Bots:
You’ll hear half of the Shopify developers argue that your Shopify store should be AI first, while the rest agree for it to be human first.
The truth here in simple language is, AI bots or SEO, are like the postman, their job is to deliver the right mail in the right place at the right time. But, for the postman to accept your letter for delivery, is a deal of its own, because he is complicated for you to understand (not us). By following all the patterns and psychology of the postman, we make sure he accepts your letter for delivery.
Now with the half job done, we know the mail will reach the right folks out there. But, the people who open your letter, wouldn’t have the same criteria, psychology, or pattern of acceptance like the postman. So basically, we are solving 2 problems at once, projecting an X factor to make the mail accept your letter, and then project the Y factor inside the letter to get a sale/action from the reader.
In this whole process, we are well aware of multiple types of postmen and receivers due to our deep experience across years with them.
We’ve seen the world change, we’ve been a part of it, while helping 200+ clients succeed over the past two decades, with sustainable growth. When we say 10x growth, we are not exaggerating, and rather being modest here.
DD -> PM -> SEO -> I -> M -> API
Wait, what does this mean now? It’s the philosophy for success of your Shopify store.
DD – Design and Development (The Roots)
PM – Performance and Maintenance (The Truth)
SEO – Search Engine Optimisation (The Knight)
I – Integrations (The Artillery)
M – Migration (The Soldiers)
API – Application Programming Interface (The Archers)
Before you start wondering how the dots connect between all of them, let’s be clear on the mentioned starting point above, DD = Design and Development.
The execution of this step is the last thing we’d be doing, followed by the other keywords. So, what happens before it in that case? The core fundamental research.
Bringing down super complicated factors and criteria, down to a simple layman’s level of design representation over the internet, is how the process goes about. No one can see what has gone behind, and no one will understand why they were so smoothly convinced to buy your product without much thought. Because with all factors considered, understood, analysed, and simplified, you’ll always be a step ahead of your customer and competitor.
Basically, to win a war, the entire army should function to perfection, and that end-to-end process is what ensures your win.
So, while you focus on your business goals as the king on the throne. Blurn would be your commander-in-chief who will ensure that you win any war at hand for your kingdom called Shopify. Confidently hand over full responsibility of your Shopify store to us, trust us like 200+ businesses have, we’ll show you how winning like a king feels, while staying cost-effective.
Understanding YOU
As they say, Adobe software is a magic tool, but only when it’s in the right hands. Similarly, a lot of Shopify developers out there have a polished portfolio, but lack the basics of understanding a business from not just one, but many perspectives, for example, such as:
The Founder
The Industry
The SEO
The End Consumer
The Situation
The Timeline
The Runway
AI
You might wonder why we bring multiple perspectives to the table. Because what’s right for someone would not be the same for others, and Yes, that’s true.
The goal here is, we need to bring in only the perspectives that are relevant to the problem we are solving, and once we have all of it, in the right way. The next is to find the rightful average between all of them. For example, the consideration of a Z factor from a founder’s perspective would probably hold 60% weight, when compared to M factor which holds only 27% weight. The balance of the blend is what we are great at, it’s almost like creating a magic potion.
In a nutshell, the right combination of multiple perspectives to address a challenge at hand, is what gets us close to the ultimate truth, and that’s how, logically, we have been able to provide tenfold returns for 200+ businesses, as it comes from the learnings of the past two decades.
Summary
After this short read, you should be clear enough to understand that some things are best left to the experts, and not gambled with. Because what looks simple and beautiful on the surface, doesn’t necessarily reveal its true depth. It’s as simple as thinking you know the ocean and hoping to spot a whale, while all you know to do is swim at the top with a life vest at best.
As a Shopify business owner in a specific niche, you might be the king of it, but to win a war on a highly competitive battlefield named Internet, you need the warlords of the place to be with you, and now, you have the chance to partner with the best Shopify agency in Australia, and most importantly, while staying cost-effective.
Looking forward to watching you grow!
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